A premium television turning into a warranty dispute has now taken an unusual turn. A Sony Bravia customer has launched a dedicated website to document his battle with Sony India after his ₹1.5 lakh television reportedly developed vertical lines while still under warranty.
Laxmi Kant Tiwari claims that his 55-inch Sony Bravia K-55XR70 Mini LED TV developed a display problem around 22 months after purchase. He says the television had not been dropped or physically damaged. However, according to his account, Sony rejected the warranty claim, saying the panel had suffered damage due to an external cause.
The dispute has since moved beyond customer support. A customer has published the entire timeline online under the title “Sorry Bravia”. He also claims that Sony India later sent him a legal notice seeking action over his website and social media posts, with the notice allegedly mentioning damages of up to ₹5 crore.
How The Sony Bravia Warranty Dispute Started
I asked Sony for two months to show me the proof behind “external damage”.
Everything, including their notice and my reply: https://t.co/KcttPVasnK@sony_india @Sony@TheQuint @newslaundry @barandbench @LiveLawIndia @IndiaToday @ndtv @jagograhakjago
— Laxmi Kant (@laxmimerit) September 2, 2026
According to customer’s account, he purchased the 55-inch Sony Bravia K-55XR70 Mini LED TV on September 20, 2024, for ₹1,50,031. The television came with a three-year Sony warranty. He also purchased a two-year extended warranty from Croma for ₹20,789.
The problem reportedly appeared on July 2, 2026, around 22 months after the purchase. Tiwari says vertical lines started appearing on the television’s display. He maintains that the TV had remained wall-mounted and had not been dropped, moved or knocked. The website also describes the physical condition of the television at the time of the complaint.
“No dent, no crack, no scratch,” the website says while describing the TV.
A technician subsequently visited Tiwari’s home and photographed the display. According to his account, Sony later classified the problem as damage caused by an external factor and declined to cover the repair under warranty. The customer was reportedly given a repair estimate of ₹29,130.
Customer Questions Sony’s Warranty Rejection
A customer says he repeatedly asked Sony to explain what physical damage had been identified on the television. He also sought information about whether any technical tests had been carried out to establish the reason for the panel failure.
According to the material published on his website, he says he did not receive the technical explanation he was seeking. This became a key part of his complaint. A customer argues that if Sony considers the panel damage to have been caused by an external factor, the company should provide evidence supporting that conclusion. Rather than keeping the dispute limited to customer-service exchanges, he decided to document the matter publicly.
Why The Consumer Created SorryBravia
Customer has registered the SonyBravia.com domain and created a website documenting his experience. The website contains the timeline of the dispute, photographs and details of his interactions with Sony. The website now carries the title “Sorry Bravia” and states that the consumer complaint has already been filed and is pending.
He has used the platform to put forward his version of events and question Sony’s decision to reject the warranty claim. However, the allegations published on the website remain his account of the dispute and should not be treated as independently established findings.
Website Also Mentions ₹10,000 Cash Allegation
The website records another serious allegation concerning the technician’s visit on July 3. Tiwari claims that the technician offered to get the television covered under warranty in exchange for ₹10,000 in cash. His website reproduces his recollection of the alleged conversation:
“Agar aap 10k do, to warranty me cover karwa dunga, turant. Nahi to humne photo upload kar di hai. Sony wale aapko batayenge ki warranty milegi ki nahi.”
The website says Tiwari reported the alleged cash offer to Sony in writing. However, it also makes clear that this is the consumer’s account of the conversation and not an independently established finding. That distinction is important. The allegation should therefore be understood as part of Tiwari’s version of the dispute unless it is independently substantiated.
Customer Claims Sony Sent ₹5 Crore Legal Notice
The dispute escalated further on September 1, when customer said he received a legal notice on behalf of Sony India. According to the documents described on his website, the notice demanded the removal of SonyBravia.com and related social media posts. It also reportedly sought an unconditional apology.
Customer claims the notice warned of possible civil and criminal action and mentioned damages of up to ₹5 crore. He has since said that he does not intend to remove the website. He continues to maintain that his consumer complaint is pending and that he wants Sony to address the issues raised by him.
What Happens Next?
The Sony Bravia dispute has now become more than a routine warranty complaint. It involves a premium television, a disputed panel failure, competing claims over the reason for the damage and an alleged legal notice involving a ₹5 crore damages figure. For Tiwari, the central question remains whether the display failure should have been covered under warranty. For Sony, the key issue is its position that the panel was damaged due to an external cause.
Until the matter is resolved by the parties or through the appropriate legal or consumer forum, the claims made by either side should be treated accordingly. For now, “Sorry Bravia” has ensured that this particular warranty dispute is receiving far more attention than a typical customer complaint.
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